Celebrating Latin Beauty & Excellence

Founded in 2018, VERALLIA emerged from a vision to showcase the extraordinary beauty, diversity, and talent of Latin American models on the global stage. Our founders recognized that Latin America possessed some of the world's most stunning and professional modeling talent, yet these models often lacked access to international opportunities and professional representation that matched their caliber.

What began as a boutique agency representing 20 models in Mexico City has grown into Latin America's most comprehensive modeling network, with over 500 professional models across 12 countries. Our expansion wasn't driven by rapid growth for its own sake, but by a commitment to discovering and nurturing exceptional talent wherever it exists throughout Latin America.

In our first year, we focused exclusively on the Mexican market, building relationships with local fashion designers, photographers, and brands. We invested heavily in model development, creating training programs that elevated our models' skills to international standards. This foundation of quality over quantity became our defining characteristic.

By 2019, our reputation for professionalism and exceptional talent attracted attention from international brands seeking authentic Latin American representation. We expanded into Brazil and Colombia, partnering with local scouts and agencies to identify rising stars. Our models began walking in New York Fashion Week, appearing in major fashion publications, and booking campaigns with global brands.

The COVID-19 pandemic in 2020 challenged the entire modeling industry, but VERALLIA adapted quickly. We pioneered virtual casting processes, created digital portfolios for all our models, and developed remote booking systems that allowed clients worldwide to discover and book our talent. This digital transformation positioned us ahead of industry trends and expanded our global reach exponentially.

In 2021-2022, we expanded throughout South America, adding Argentina, Peru, Chile, Ecuador, and Venezuela to our network. We also established our Central American presence in Costa Rica, Panama, and Guatemala. Each expansion was strategic, focusing on markets with strong modeling talent and growing fashion industries.

Today, VERALLIA represents the largest and most diverse roster of Latin American modeling talent in the industry. Our models have appeared in Vogue, Harper's Bazaar, Elle, and GQ. They've walked for Gucci, Prada, Versace, and Dolce & Gabbana. They've starred in campaigns for major beauty brands, e-commerce giants, and Fortune 500 companies.

But beyond the impressive credentials, what truly defines VERALLIA is our commitment to our models' long-term success. We don't just book jobs; we build careers. Every model receives comprehensive training, professional development, and ongoing support. We negotiate fair contracts, ensure safe working conditions, and advocate for our models' interests in every situation.

Our success is measured not just in bookings and revenue, but in the careers we've launched, the barriers we've broken, and the representation we've brought to an industry that increasingly values diversity and authenticity. We've helped change perceptions about Latin American beauty, proving that our models can compete at the highest levels of international fashion.